Interesting map that the fine folks at Information Architects Japan pulled together a few weeks ago. According to them:
In house, we use it as a consulting tool. It has helped us exploring, defining and explaining the Internet strategy and positioning of all of our clients since we first introduced it in January. Each website on the map stands as a (more or less) successful paradigm for an interactive brand, design or business model. In order to position yourself, you need to know your place on this map.
Indeed. You gotta know where you are before you can pick the right direction to go. Don’t know if this is the right map, but it sure is a compelling start.
